European Musician Moby To Donate All Coachella Profits To Animal Rights Orgs Including PCRM

We reached out the the Physicians Committee For Responsible Medicine, one of the recipients of the donation:

Q: How will PCRM use these funds? Which programs will it support?  

From Betsy Wason, our Senior Vice President of Development:

PCRM plans to use these funds to help shut down animal experiments, including the national primate research laboratories, and end animal suffering on factory farms through extensive outreach, education, and legislative efforts to promote the benefits of a plant-based diet.

MOBY TO DONATE 100% OF COACHELLA PROFITS TO ANIMAL RIGHTS ORGANISATIONS FOLLOWING STANDOUT FESTIVAL RETURN

At Coachella. Image Credit – MOBY

Moby has announced that he will donate 100% of his profits from his performances at Coachella to a selection of leading animal rights organisations, following a phenomenal return to the iconic California stage on Friday night.

A defining moment of the performance came with a guest appearance from Jacob Lusk, who joined Moby on ‘When It’s Cold I’d Like To Die’ and ‘Natural Blues’, delivering an emotionally euphoric high point to the set.

Watch Moby and Jacob Lusk perform ‘Natural Blues’ here: https://youtu.be/A28LjnOZo24

Speaking on the initiative, Moby said:

“My main job in life is working as an animal rights activist, and to that end my hope is to use the revenue and attention from my Coachella show to draw attention to, and financially support, animal rights organizations. There are countless amazing organisations globally, but for the profits from Coachella I’ll be donating to the following:”

• Physicians Committee for Responsible Medicine
• Mercy For Animals
• The Humane League
• Direct Action Everywhere

The announcement continues a long-standing commitment from Moby to align his music with activism. His 2024 European shows – all sold out – saw 100% of profits donated to animal rights organisations, reinforcing an ethos that consistently places purpose before profit.

Banner Image: Moby. Image Credit – Falco Ink